Frequently Asked Questions

Have questions about how our postcard program works? You’re in the right place. We’ve answered the most common questions about ad sizes, pricing, design, mailing, and how to get started. If you don’t see your question here, feel free to reach out — we’re happy to help.

1. How does the postcard program work?

We combine 10 to 16 non-competing local businesses onto one large, professionally designed postcard. That postcard is mailed directly to thousands of homes in your area using USPS Every Door Direct Mail®. You pick a spot, we handle the rest.

2. Who creates the ad design?

You can submit your own ready-to-print ad, or we can design one for you at no extra cost. Just send us your logo, business info, and any offers you’d like to include.

3. Where will the postcards be mailed?

We target homes in your local area based on ZIP code and USPS carrier routes. Currently Route A covers neighborhoods in Daphne, Fairhope and Spanish Fort. In the future we will split the area into two routes. Route A will cover Daphne and Spanish Fort north of Hwy 104, and Route B will cover Fairhope and Point Clear south of Hwy 104.

4. How many homes will receive the postcard?

Most mailings reach approximately 10,000 local households, depending on the selected area. From time to time we may offer special edition mailers which are usually targete dto approximately 5,000

5. Is there competition on the postcard?

No. We only allow one business per category per mailing to ensure your ad stands out and doesn’t compete with similar businesses on the same card.

6. What sizes are available for ad spots?

We offer multiple ad sizes to fit your goals and budget, including small, standard, and double placements. Each size has premium visibility on the postcard layout.

7. How much does it cost?

Pricing depends on the ad size you choose. All prices are flat-rate and include design, printing, and mailing. There are no hidden fees or ongoing commitments.

8. How do I pay and secure a spot?

You can reserve your spot by contacting us via our website, or calling us at 251-929-4900. After your spot is approved, you will be invoiced via email. Once payment is made via our online portal, your ad spot is locked in for the upcoming mailing.

9. How often do you send out postcards?

We typically schedule one mailing per area each quarter. In the future, we may offer more frequent mailings. You can view the next mailing date and preview available ad spots right on our site.

11. How can I tell if my business category is already taken?

We only allow one business per category on each postcard to keep things fair and exclusive. You can check the live preview on our site to see which spots are still open or contact us directly and we’ll confirm availability for your industry.

Limited Ad Slots Remaining!

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Helping Local Businesses Shine in Daphne, Fairhope, and Spanish Fort